We use Google to Advertise your website which through you can make to expand your reach, find new customers, and grow your business.
How We Advertise on Google & Grow Your Business
We use Google to Advertise your website which through you can make to expand your reach, find new customers, and grow your business. Google Ads (formerly known as Google AdWords) is the world’s largest and most widely used online advertising platform, and by advertising on Google, your business can reach a potential audience of millions.
How Advertising on Google Works
Google Ads functions as an auction, but unlike a regular auction, it’s not just your bid that matters – the auction takes the quality and relevance of your ad campaigns into account. This means that the playing field is level for everybody, not only those advertisers with the deepest pockets.
The Google Ads auction is centered around the concept of keywords. Advertisers identify keywords that are relevant to their business – and that searchers are likely to use when trying to find something – and bid on them, stating how much they are willing to pay each time a Google user clicks on their ad. This is where the term “pay-per-click advertising” comes from.
How We Advertise on Google
Advertising on Google requires a Google Ads account, which is free to create. Once you’ve opened your account, it’s time to figure out how to use Google Ads to grow your business!The following is a nine-steps process for advertising on Google:
Establish your account goals
Determine your audience
Conduct keyword research
Set budgets and bids
Build your optimal account structure
Write high-performing ads
Create effective landing pages
Implement conversion tracking
Grow your remarketing lists